Farmers including myself are always looking for ways to reduce cost of production. The 3 largest expenses for any crop are land, seed, and fertilizer. When choosing seed the #1 factor should be yield. If you buy a cheap hybrid or brand that ends up yielding 5 bu/a less than the more expensive product, it doesn't seem like a big loss. Some simple math will often help put cost savings on seed into perspective. With a 5 bushel loss at $3.50 corn you would have to pay $43.75 less for that cheap bag of seed. 10 bushel= $87.50, 15 bushel= $131.25. Buying the best seed and having someone who can help place these products correctly is very important.